Celebrating 10 Years of Workwear 

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Ten years ago, history was being made on a variety of fronts.

Facebook was launched and Google made its first public stock option. Gasoline was a paltry $2.10 per gallon. The Boston Red Sox ended “The Curse of the Bambino,” winning their first World Series since 1918.

That same year, 2004, Cherokee Workwear was born, and the high-quality, comfortable and durable medical uniforms became the go-to scrub brand for busy healthcare professionals around the world. We’ve had a lot of fun over the course of the year looking back at where we started. As Mike Singer, CEO of Strategic Partners, Inc., Cherokee’s parent company, said, “When we first envisioned the Workwear line, we were determined to create the perfect scrub with the comfort, fabric, styles and fit that healthcare professionals desired and with the value that they deserved. If the feedback we’ve received is any indicator, I believe we succeeded.”

In the last few months, we’ve focused on the evolution of Workwear and touched on the development of some of the brand’s winning styles, including the debut of Cherokee Workwear Originals in 2004, the launch of Workwear Men’s Classic in 2007 and last year’s unveiling of Workwear Premium Core Stretch for Juniors.

But what has made our 10-year celebration truly special has been hearing from healthcare professionals like you. We are so grateful for the work that you do every day and your commitment to helping others. Your outpouring of support and enthusiasm for Workwear has made this milestone incredibly memorable and meaningful.

Please continue to check for new products and follow us on Facebook for updates, inspiration, events and contests. Thank you for your continued loyalty to Cherokee Workwear. You’ve made our celebration a perfect 10. cherokee_decade_thumb

Heroes Among Us: Emily Lloyd, RN, BSN 

Emily ImageHi friends! We are delighted to continue our Cherokee Heroes series and introduce you to this month’s Cherokee Hero, Emily Lloyd. Emily has been a NICU nurse for over four years, and she works with newborns and infants who are in need of critical care. She describes herself as “rambunctious” and full of energy, which are perfect matches for the fast-paced nature of the NICU. She’s also very detail-orientated, as the NICU itself is an environment where the smallest details and changes can make all of the difference.

Since she was young, Emily knew that she wanted to go into pediatrics, and nursing was really her calling as she enjoys being able to spend full shifts with her patients as opposed to coming and going through the unit. She not only loves helping and treating her little patients, but finds getting to know their families and providing support for them every step of the way incredibly rewarding. While working in the NICU has its challenges, especially in terms of separating work-life from home-life, Emily tells us that even though there may be bad days, it’s comforting to know that there are always good days too.

Here are some fun facts about Emily:

  • While a stethoscope is one of her on-the-job must-haves, Emily feels that her “eyes” are her biggest assets, as they allow her to see and catch the slightest changes that can take place in the NICU.
  • Her advice for young nurses is to remember why they went into nursing even if they have a rough day. As Emily says, “Stick with it!”
  • She loves the outdoors, and you can often find her hiking and bike riding. Anything outside is “awesome.”
  • She says that you know you’re a nurse when the conversation in the break room is about “bodily fluids” or “wounds,” and no one seems to mind!

Emily is inspired by her coworkers, especially those with many years of experience. There are NICU nurses who have been working in the unit for 30 years or more, and their passion for their job, their patients and their patients’ families reminds Emily every day that she picked the right profession. And we couldn’t agree more!

For more about Emily, check out her inspiring video.

Love her look? Emily is wearing a Cherokee Workwear Originals Maternity V-Neck Knit Panel Top in Navy and a Cherokee Workwear Maternity Knit Waist Pull-On Pant in Navy. We are excited to announce that Emily welcomed her new baby late last year!

Heroes Among Us: Jennifer Steib, RN, BSN 

Jennifer Steib

June is all about Jennifer! We are delighted to introduce you to this month’s Cherokee Hero, Jennifer Steib, RN, BSN, as we continue our Cherokee Heroes series. Jennifer has been a pediatric nurse for five years, and she works in the PICU at Children’s Hospital Los Angeles. In the PICU, she takes care of children who are the sickest of the sick, suffering from a broad range of serious health issues. For very personal reasons, Jennifer always knew from a young age that she wanted to work in pediatrics. Her brother was in and out of hospital during the first five years of his life, and the nurses went above and beyond to help her brother, as well as her and her sister, feel more comfortable and have a sense of normalcy during those difficult years. These nurses truly inspired her to pursue a career in nursing, and the positive and profound impact that they made on her is echoed every day in the way that Jennifer connects with her patients and their families.

Here are some fun facts about Jennifer:

  • Her hero is her mom, who, while dealing with chronic illness on a daily basis, raised three children who all graduated from college and have thriving careers.
  • She describes her job as rewarding and has learned to find what the child or their family is interested in so she can connect with them on a deeper level while caring for them.
  • In her spare time, you can find her running after her two children and volunteering at church in a group for moms.
  • The love she has for her family, including her extended family, is what keeps her going every single day.

For more about Jennifer, please check out her video. As Jennifer tells us, being a nurse has been “awesome every step of the way.” And we think Jennifer is truly “awesome,” too.

Love her look? Jennifer is wearing a Cherokee Workwear Originals V-Neck Embroidered Top in Royal and a Cherokee Workwear Originals Low-Rise Drawstring Cargo Pant in White.


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Welcome to the Cherokee Blog! This is where we’ll be chatting about all things Cherokee, and we’re delighted to start off the New Year by announcing the 10-year anniversary of Cherokee Workwear. You have made Cherokee Workwear Originals and Cherokee Workwear Premium favorites of yours (and ours) over the past 10 years, and we couldn’t be more grateful for your continued support. We have dedicated ourselves to providing you with the utmost comfort and care, much in the same way that you have dedicated yourself to providing the highest levels of comfort and care for your patients. Thanks for all that you do, times 10! As Mike Singer, CEO, states, “It’s an honor to serve healthcare professionals who work day in, day out to make a difference in patients’ lives.”

So what’s the story behind the scrubs? Susan Nunez, EVP of Merchandising, tells us that the objective of Workwear was to combine the best fabric and the best construction. Described as a “workhorse,” Cherokee Workwear was designed to be extremely durable and carefree, non-fading and wrinkle-free, and available in myriad sizes, colors and styles for a vast range of wearable options. It’s clearer than ever that the work put into creating Cherokee Workwear just plain works.

The best part of reaching this 10-year milestone is that there is much more excitement to come. Be sure to check back soon for the first installment of our new series, Cherokee Heroes. We have the privilege of introducing you to 10 amazing nurses from Children’s Hospital Los Angeles (CHLA) who show us every day what it truly means to give, and whose work ethic embodies Cherokee Workwear at its core: strength, authenticity and dependability. We look forward to sharing their remarkable stories.

And in honor of our 10-year anniversary, here’s a sneak peek at 10 Cherokee Workwear looks for the New Year. Can you say, perfect 10?

Workwear Winners 

There’s energy and excitement in the air when a New Year begins, but it’s always fun to look back at where you came from. This is especially true for Cherokee Workwear, as we highlight some of the looks that brought us to where we are today. It’s “Throwback Thursday,” folks, with a special 10-year anniversary Workwear flair.

In 2004, we unveiled Cherokee Workwear Originals. The first in authenticity and dependability, this instant classic debuted to rave reviews. The v-neck top with a patch pocket and drawstring pants with side-slash pockets made it instantly clear that a style star was born.

In 2007, we introduced the Cherokee Workwear Men’s Classic. Reminiscent of a designer collared shirt, this look with a notched collar, side pocket, elbow-length sleeves and a zip-up front was the answer to scrub fashion that men had been searching for.

s14cherokeeanniversary5-3In 2013, Cherokee Workwear Premium Core Stretch Juniors hit the ground running with a soft and stretchy feel. Women applauded a top that flares ever so slightly above the hips and a fit that cinches the waist. This style was an instant knockout and helped professionals feel like knockouts as well.

What have been your favorite Cherokee Workwear looks over the past 10 years? Post your very own Cherokee Workwear pictures and take part in this super style evolution.

“Throwback Thursday” never looked so good!

Style Standouts 

In case you haven’t heard, Cherokee Workwear is celebrating its 10-year anniversary. So what is it that makes the brand so special? It’s knowing that Workwear is the uniform you can count on, just like your favorite pair of jeans. And now, Cherokee Workwear is made with three different fabrics, offering strength, stretch and soft drape in Cherokee Originals, Cherokee Premium Core Stretch and Cherokee Premium Rayon Stretch. What’s your go-to Cherokee Workwear style?cherokee_fabrics_thumb

Cherokee Workwear Originals

These scrubs get softer with every wash and are durable, dependable and hassle-free. They’re made of 65% poly and 35% cotton with soil release that lifts even the most difficult stains. These scrubs are no-muss, no-fuss and help you handle your toughest workdays. Some of our favorite Cherokee Workwear Originals include the Round Neck Top and the Snap Front V-Neck Top with the Pull-On Cargo Pant (our top-selling Workwear Pant!).

Cherokee Workwear Premium Core Stretch

These scrubs are made of high-tech, sports-inspired fabric that stretches two ways for outstanding comfort during the longest shift. They’re composed of 55% cotton, 42% poly and 3% spandex which makes them both easy-to-care for and easy-to-wear. Some of our favorite Cherokee Premium Core Stretch looks are the Zip Front Warm-Up Jacket with the Mid-Rise Drawstring Cargo Pant and the V-Neck Top with Mid-Rise Pull-On Pant Cargo Pant.

Cherokee Workwear Premium Rayon Stretch

These scrubs are ultra-soft, with a two-way stretch that is flattering to wear and luxurious to the touch. Composed of 51% poly, 46% rayon and 3% spandex, this fabric drapes beautifully for a ready-to-wear look that is ready-to-work. One of our favorite Cherokee Premium Rayon Stretch looks is the Mock Wrap Top with the Flare Leg Pant.

Be sure to let us know how you rock your Workwear in the New Year.


Heroes Among Us: Mary Ellen Farr, RN 

cherokee_mary (2)In the winter of 2013, we were lucky enough to meet 10 amazing nurses from Children’s Hospital Los Angeles (CHLA) who inspired us not only with their dedication to their patients and pride in their profession, but also with their selflessness and generosity of spirit. We are delighted to highlight these 10 nurses in our series entitled, Cherokee Heroes, and we are equally thrilled and humbled to introduce you to this month’s Cherokee Hero, Mary Ellen Farr. She’s a 32-year veteran of CHLA and truly embodies what it means to be a nurse.  She states that, “You know you’re a nurse when you start taking care of everybody around you. Nursing is in your blood. You see what needs to be corrected. You see what needs to be taken care of. You identify problems no matter what those are. And you strive to problem solve immediately.” We couldn’t have said it better ourselves!

Here are some fun facts about Mary Ellen:

  • She’s an ocean swimmer. (Four mornings per week!)
  • Her specialty is in intensive care nursing.
  • If there’s one word she’d use to describe herself, it’s sensitive.
  • She gets her inspiration from her faith in God.
  • She “couldn’t find a more purposeful livelihood.”

Check out our video featuring Mary Ellen, and you’ll soon see why she is our Cherokee Hero of the month.

Love her look? Mary Ellen is sporting a Cherokee Workwear Originals Knit Tee in White, a Cherokee Workwear Premium Core Stretch Zip Front Warm-Up Jacket in Wine and a Cherokee Workwear Premium Mid-Rise Pull-On Pant Cargo Pant in Wine.